Inspired By Creativity Jewels- Handmade Jewellery Success Story
Added: (Mon Jan 30 2012)Pressbox (Press Release) - Inspired By Creativity Jewels is a thriving online e-commerce company bridging the gap between handmade and commercial jewellery.
Established in late March 2011 by founder and single mother of one, Anne Ebanks, Inspired By Creativity Jewels has only recently formed a solid presence on the world wide web.
A year later it has more than doubled it's profit margins, tripled it's stock and invested huge sums of money into innovating it's entire jewellery making process.
The success of the company comes from it's customers.
"It's simple really," Anne says; "People are starting to hear about us, which in turn translates to more sales."
In addition to designing it's own brand of handmade jewellery, Inspired By Creativity Jewels also encourages professional jewellers to submit their work for consideration on the site.
Jewellers are expected to submit original and fresh work if their designs are to be featured on both Inspired By Creativity Jewels and their sister site, Handmade Watch Store.
Alice Taylor head of Inspired By Creativity Jewels buying team explained what the company was looking for when choosing a successful handmade product.
"What we are searching for is the next new idea, the type of jewellery that jumps out at you, which is different and fun."
It is this approach which has garnered the company most of it's success.
Inspired By Creativity Jewels is changing the face of handmade jewellery for good, recently the company has branched into other areas to focus on a wide spectrum of handmade gifts including, hair accessories, gift boxes and even belts.
The Handmade Watch Store is another website owned and run by Anne, offering customers unique beaded inspired watches.
Rare Jewellery Gifts is another company specializing in handcrafted gifts also managed by Anne.
The company's success comes from a understanding of what women want.
Alice explains; "People are generally weary of handmade jewellery. They associate it with cheap and poorly made goods, we are trying to change the public's perception by offering something new."
This approach of offering customers what they want has set the company apart from it's competitors and won it a loyal following.
Lego, gemstone and food jewellery are their most popular products with 50% of their orders coming from those three sections alone.
The future looks bright for Inspired By Creativity Jewels.
"We are proud of how far we have come," Anne says proudly, "People appreciate what we do."
If you would like to find out more about the company, you can visit the website; http://www.inspiredbycreativityjewels.co.uk
Submitted by:Kesly Mesh Find out more.
Established in late March 2011 by founder and single mother of one, Anne Ebanks, Inspired By Creativity Jewels has only recently formed a solid presence on the world wide web.
A year later it has more than doubled it's profit margins, tripled it's stock and invested huge sums of money into innovating it's entire jewellery making process.
The success of the company comes from it's customers.
"It's simple really," Anne says; "People are starting to hear about us, which in turn translates to more sales."
In addition to designing it's own brand of handmade jewellery, Inspired By Creativity Jewels also encourages professional jewellers to submit their work for consideration on the site.
Jewellers are expected to submit original and fresh work if their designs are to be featured on both Inspired By Creativity Jewels and their sister site, Handmade Watch Store.
Alice Taylor head of Inspired By Creativity Jewels buying team explained what the company was looking for when choosing a successful handmade product.
"What we are searching for is the next new idea, the type of jewellery that jumps out at you, which is different and fun."
It is this approach which has garnered the company most of it's success.
Inspired By Creativity Jewels is changing the face of handmade jewellery for good, recently the company has branched into other areas to focus on a wide spectrum of handmade gifts including, hair accessories, gift boxes and even belts.
The Handmade Watch Store is another website owned and run by Anne, offering customers unique beaded inspired watches.
Rare Jewellery Gifts is another company specializing in handcrafted gifts also managed by Anne.
The company's success comes from a understanding of what women want.
Alice explains; "People are generally weary of handmade jewellery. They associate it with cheap and poorly made goods, we are trying to change the public's perception by offering something new."
This approach of offering customers what they want has set the company apart from it's competitors and won it a loyal following.
Lego, gemstone and food jewellery are their most popular products with 50% of their orders coming from those three sections alone.
The future looks bright for Inspired By Creativity Jewels.
"We are proud of how far we have come," Anne says proudly, "People appreciate what we do."
If you would like to find out more about the company, you can visit the website; http://www.inspiredbycreativityjewels.co.uk
